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Established in 1948, Bushnell Outdoor Products has grown from its modest beginnings selling binoculars by mail order to being one of the protagonists in the optics world. With its passion for innovation, emerging technologies and performance, Bushnell Outdoor Products has become famous for developing and selling the top-quality products that enrich the activities of outdoor and sports enthusiasts.
Bushnell Outdoor Products now has 12 brands and 15 product lines that are among the most popular in the optics and outdoor sectors: Bushnell, Tasco, Bollé, Serengeti and other quality brands of outdoor accessories, such as Uncle Mike’s, Hoppe and Kolpin.
The ever-expanding Outdoor Technology includes laser telemeters, night visors and binoculars with an integrated digital camera.
?Dave Bushnell’s guiding principle was to supply high quality, reliable sports optics that were affordable and made popular outdoor activities and sport more accessible and fun? said vice director of marketing Phil Gyori. ?This constant commitment to quality is the basis of the Bushnell philosophy.
?Even though optics will always be our core products, we will continue to grow and apply digital technology to our products to bring hunting, hiking and camping to a much higher level. We are certain that the next 60 years will be just as promising as the first.? |
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